Our subsidiary, ITT CM93, has once again participated as a sponsor in the latest edition of Foro Potencia, an event organized by Interempresas in Madrid that serves as a meeting place for the construction and equipment rental sectors.
The event, focused on equipment rental, brought together professionals and industry representatives to analyze the new business model under the theme “The New Equipment Rental Model: Digitalization, Efficiency, and Specialization.” As part of his participation, Manuel Gallego, Sales Manager for ITT Rent in Spain and France, spoke at the event’s second roundtable discussion, sharing his insights and experience regarding the challenges and opportunities facing the industry in a context marked by technological transformation, resource optimization, and the growing specialization of services.
ITT CM93’s participation in this new edition reaffirms its commitment to the sector’s development, the exchange of knowledge, and the search for solutions that help improve the efficiency and competitiveness of equipment rental companies.
Through its participation in this forum, the company continues to prioritize collaboration with key market players and initiatives that promote innovation and the advancement of a sector that is crucial to the construction and public works industries.
